In News
Stay informed about LiftLab’s role in the industry, including leadership announcements, strategic partnerships, analyst recognition, and press coverage that highlights trends in marketing measurement. Find all key updates here.
In News
Now Track Revenue Impact of Your Online & Offline Retail Media Strategy
LiftLab + Alloy.ai connects real-time retail POS data with full-funnel measurement so brands can link media spend to in-store sales and incremental ROAS.
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Liftlab and Stellair Form Strategic Collaboration to Unlock Full-Funnel Media Planning and Accelerate Insight-to-Execution Cycle in Digital Media
LiftLab and Stellair collaborate to unlock full-funnel media planning and accelerate insight-to-execution in digital media.
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iProspect and LiftLab Forge Strategic Alliance to Drive Growth and Profitability
Details on LiftLab’s strategic partnership with iProspect to expand analytics, measurement, and media planning capabilities.
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2024 Deloitte Technology Fast 500
LiftLab is honored to make the 2024 Deloitte Technology Fast 500 list, recognizing the fastest-growing companies across tech for the past 30 years.
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2024 Developer Awards Winner
LiftLab is honored to have received the Most Pioneering Marketing Measurement Solution Award from the Inaugural 2024 Developer Awards.
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2024 Global Excellence Awards
LiftLab is honored to have received the Best Science-Powered Marketing Software Company in the 2024 Global Excellence Awards.
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2024 Global Tech Awards Winner
LiftLab is honored to have received a 2024 Global Tech Award, honoring excellence in technology, for Marketing Technology (MarTech).
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2024 DigiDay Technology Award Finalist
LiftLab is honored to have been named on the 2024 DigiDay Technology Award shortlist for Best Attribution Tool.
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Agencies: Here’s Why It’s Better to Unify MMM and Incrementality Testing
Why agencies should unify marketing mix modeling with incrementality testing to deliver clearer measurement and better client outcomes.
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