Industry Events

Where Measurement Meets the Industry.

From the Mandalay Bay show floor to an intimate customer dinner in NYC, the LiftLab team shows up where marketing leaders are making decisions, building strategies, and shaping what comes next.

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Upcoming events in 2026

Events attended so far in 2026

Private LiftLab Customer Forum

3000+

Marketing & retail leaders in our event network

Upcoming in 2026

Where You Can Find Us Next.

Two upcoming events — one exclusive customer forum, one leading retail conference. Book time with the LiftLab team at either.

Private Event · LiftLab Customers Only

LiftLab Customer Forum — NYC

An exclusive gathering of LiftLab customers, marketing science practitioners, and growth leaders in New York City. A rare off-the-record space to share what's working, challenge what isn't, and shape where measurement goes next, together.

13 May 2026 – New York City

New York City, NY

Invite-only · LiftLab Customers & Guests

Reserve Your Space

What to Expect:

Peer roundtables on MMM best practices and incrementality testing roadmaps.
LiftLab product roadmap preview, shape what gets built next.
Marketing science deep dives with LiftLab's data science team.
Curated networking dinner for senior marketing leaders.
Off-the-record conversation, no slides, no pitches.

UpcomingRetail & Ecommerce

CommerceNext Growth Show 2026

CommerceNext · CloserStill Media

Retail & DTCPerformance MarketingMarketing TechnologyAI & CommerceCMO Summit

The leading conference for digital, marketing, and technology retail leaders, bringing together CMOs, CTOs, VPs, and growth directors from traditional retailers, DTC brands, and ecommerce companies. The 2026 theme, the (AI)ntelligent Era, puts measurement, performance marketing, and AI-driven growth at the center of the agenda.

June 23-24, 2026

New York Hilton Midtown, New York City

2,700+ retail & DTC decision-makers

Book a Meeting with LiftLab Event Website

LiftLab will be present — book your 1:1 before spots fill

Coming Soon

More Events TBA

H2 2026 Calendar

We're actively planning our H2 2026 event schedule, including Grocery shop, Shoptalk Fall, and additional marketing science gatherings. Follow us on LinkedIn or connect with our Sales team to discuss the events we are planning to attend in H2-2026.

Let’s Connect on H2-2026 Events

Stay tuned — H2 events being confirmed

Past Events — 2026

Where We've Been This Year.

LiftLab participated in two leading retail and ecommerce conferences in early 2026, here's what we took away from each.

Past Event

Shoptalk Spring 2026

Shoptalk · Hyve Group

Shoptalk Spring is the world's largest retail innovation conference — bringing together 10,000+ executives across retail, ecommerce, DTC, and commerce technology. LiftLab exhibited at Booth #4133 with a 10'×10' presence on the show floor, participated in the Shoptalk Meetups program, and co-hosted an invite-only VIP Breakfast with Tatari at the Four Seasons on opening morning. Key message on the floor: full-funnel media planning and how leading retailers are rebalancing brand and performance spend.

March 24-26, 2026

Mandalay Bay Convention Center, Las Vegas, NV · Booth #4133

10,000+ attendees · 1 in 3 C-suite · 50,000+ Meetup meetings

Highlights:

Co-hosted VIP Breakfast with Tatari at the Four Seasons, Tuesday March 24th — an invite-only morning gathering for LiftLab customers and senior retail marketing leaders.
Shoptalk Meetups: Participated in the structured 1:1 meetings program — connecting with CMOs, performance marketing VPs, and data science leaders from DTC and enterprise retail brands.
Key floor message: How brands like SKIMS, Pandora, and Birkenstock are using the LiftLab Trust Engine™ to understand the true impact of their full-funnel media investments.

LiftLab at Booth #4133 · Co-hosted VIP Breakfast · Meetups program · Team: John Wallace, Jonathan Lorenzini, Tara Brown, Gio Giannella, Angelo, Kent Parmington.

Past Event

eTail Palm Springs 2026

eTail · Worldwide Business Research (WBR)

For over 25 years, eTail has been the operator-level conference for senior ecommerce and digital retail leaders. LiftLab exhibited at Booth #503 and played an active role on stage, with Co-Founder & CEO John Wallace moderating two back-to-back panel sessions on Tuesday February 24th, covering ad spend efficiency and full-funnel media strategy. Key floor message: full-funnel media planning and how brands are rebalancing paid, organic, and partner investment.

February 23-26, 2026

JW Marriott Desert Springs Resort & Spa, Palm Desert, CA · Booth #503

3,000+ senior ecommerce & retail executives

Highlights:

Moderated Session 1 (Tue 3:15 PM): "Maximize Every Dollar: Proven Strategies for Ad Spend Efficiency That Drive Real Results" — panelists from Patagonia, REI, Beleish Group, WireX, and Advantice Health.
Moderated Session 2 (Tue 4:15 PM): "Crafting a Winning Media Strategy: Balancing Paid, Organic, and Partner Approaches for Maximum Marketing Impact" — panelists from REI, Branch, Elizee Shoes, and 11HNVT1.
Booth #503: Demos, 1:1 meetings, and lead conversations centred on how SKIMS, Pandora, and Birkenstock use the LiftLab Trust Engine™ to plan, invest, and optimize with confidence.

LiftLab at Booth #503 · 2 moderated sessions · Team: John Wallace, Jonathan Lorenzini, Tara Brown, Gio Giannella, Angelo, Kent Parmington.

Our Events Philosophy

We Show Up to Have Real Conversations,
Not to Hand Out Swag.

Share the science

Every event is an opportunity to advance the industry's understanding of rigorous marketing measurement, from MMM to incrementality testing to long-term brand effects.

Meet the leaders doing it right

We show up where CMOs, performance leads, and marketing scientists are, to have the kinds of measurement conversations that don't fit in a 30-minute demo.

Learn from practitioners

Our data science team attends events to stay close to the real challenges brands face, not just to present, but to listen and bring those insights back into the platform.

Build the LiftLab community

The best measurement ideas come from collective intelligence. Events are where we bring customers, prospects, and researchers into the same room to push the field forward.

Book a Meeting

Attending
CommerceNext
or the LiftLab
Customer Forum?

Let us know which event you'll be at and what you'd like to discuss.
Our team will reach out to schedule a 30-minute conversation, on the
show floor, over coffee, or at a dinner.

1:1 meetings with LiftLab's marketing scientists and product team.
Live platform walkthrough tailored to your measurement questions
Invitation consideration for the LiftLab Customer Forum in NYC.

Request a Meeting at an Upcoming Event

We'll confirm availability and send calendar details within 24 hours.

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