We’re thrilled to announce that LiftLab is now a proud member of the Association of National Advertising (ANA), joining its prestigious network of industry leaders. For over a century, ANA has been a driving force in the advertising and marketing research world, fostering collaboration, innovation, and excellence across industries.
By adding ANA to our growing list of esteemed memberships, including the Advertising Research Foundation (ARF), we’re reinforcing our commitment to shaping the future of advertising and marketing through science. These partnerships allow us to stay at the forefront of industry advancements, share insights with thought leaders, and empower brands with cutting-edge methodologies. As we continue to grow, we’re excited to deepen our impact through these partnerships, helping brands unlock their full potential.
Founded over 100 years ago, ANA stands as a beacon of excellence in the advertising and marketing research landscape. It serves as a hub for industry professionals, thought leaders, and researchers to collaborate, share insights, and pioneer groundbreaking methodologies. Through our membership and leadership within ANA, we are poised to leverage its vast resources, network, and expertise to further our mission of empowering brands through the power of the scientific practice of advertising and marketing.
Leading Through Insight and Impact
“Becoming a member of the ANA is an exciting step for LiftLab as we continue to engage with the latest industry insights, contribute to influential committees, and participate in key conferences. This partnership aligns perfectly with our commitment to advancing marketing effectiveness and data analytics while giving back to the industry through thought leadership and collaboration. We look forward to working alongside the ANA to drive meaningful impact and stay at the forefront of an ever-evolving landscape,” John Wallace, Co-Founder and CEO of LiftLab.
At LiftLab, the future of marketing effectiveness starts here. We look forward to sharing our progress and achievements as we continue to raise the bar for excellence in advertising and marketing research.
