We talk about:
- The Importance of Human Judgment in Analytics
- Getting the Basics Right in Data Analytics
- The Limitations of AI in Marketing Measurement
- Evolution and Stakeholder Management in Marketing Measurement
- The Value of Experimentation and Customer Interviews
Make sure to follow Moe and Tim on LinkedIn and visit the Analytics Power Hour Podcast.
Podcast: https://analyticshour.io/
Moe Kiss: / moekiss
Tim Wilson: / tgwilson