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Last Click

Q4 2024

EPISODE 10

CYE Episode #10

Join John Wallace, Co-Founder & CEO, Jon Lorenzini, VP of Marketing Science, and a special guest for our next CYE episode.

RESERVE MY SPOT
  • 3 min read

To See Why Last-Click Doesn’t Work, Try My Pizza

A thought experiment explaining the crucial importance of establishing a baseline.
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