Three trends for conferences
Posted: March 10th, 2010 | 3 Comments »Gianfranco Chicco interviewed me last week about my vision of the future of conferences. Three main trends are appearing in my opinion:
Conferences need to be more porous
Lift takes place in Geneva, Marseille and Korea (Jeju) and there is no way that you should be penalized because you cannot follow us in one of the countries. It’s not that because you cannot afford to go to Korea that you should be cut from this conference … So now we are working on how we can, in a smart way, embed people from the outside inside a conference [...] where you are doesn’t really matter. [...] How do you handle that from a business perspective? How do they pay (or should they pay or not)?
Come back to the moment
There is a need to make the moment more unique, to make it more special and catch people’s attention because now everybody has their phones, and emails, etc. We need to go more to being like a theater, towards something that cannot really be captured with technologies (e.g. video registering a conference)… and if you’re not here, you really miss something!
Decentralization
Many conferences are growing into different areas (TEDx, Lift@Home, PICNIC Salon) [...] Instead of considering yourself a conference you consider yourself a community. And the conference is actually a community that happens to meet together two, three days a year at a specific location. [...] How do you allow your community to meet without you? How do you allow your community to extend itself and reach new people through the people that are already members? How do you control what’s happening outside and how much do you want to control it? [...] It’s like a Tupperware development of conferences where your conference is actually a recipe, it’s a set of values, it’s some processes, it’s a way to approach things, it’s a community. How do you allow that to have it’s own existence and develop itself? As a conference organizer you cannot grow your model eternally. Lift works because we have 1,000 people but it would not work with 10,000 people. So how do you grow and how do you sustain with all of these constraints? I think one of the ways is to decentralize, lose control and let your community flow with your ideas and carry these ideas and values further.
Link (with video interview)
It seems that you have a big dilema between “a porous conference” an “come back to the moment”. Both trends sounds interesting but how do you miw them together. For sure, if I dont need to go there (being more porous) I cannot enjoy your theatre. I guess what TED is doing by delaying the internet broadcast of there conference on internet is efficient.
You can combine both (different moments during the conference) or you can split your work into two events. Lift will soon have one event on each of these trend, just lift big Lifts are already separated of Lift@home.
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