Steve Rubel made an interesting collection of data about blogging, and says that it “may be peaking”. I would say it IS peaking.

I have long thought that blogs will very soon disappear. The word blog at least. The underlying principles of blogging will still be with us for years to come (the real revolution is micro-publication and micro-discussion) but get diluted in every single web page. Putting a special label on a website because it has comments and permalinks won’t make sense anymore when all website will propose these features right?

The same thing happened to the good old “homepage” if you remember well. Back in the 90s homepages were the personal web pages, a special kind of places on the web. Now that everybody has a homepage in very diverse forms (blog, mySpace profile, personal portal, squidoo lens, suprglu, whatever…) the word became meaningless and disappeared.

That’s why all the blogging consultants out there should rethink their title. Time to reinvent yourself again!

PS: Steve, my invitation still stands ;)

Update: Gartner says blogging will peak in 2007 (via Micropersuasion again)

This entry was posted on Thursday, December 14th, 2006 at 6:33 pm and is filed under blogosphere, english. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.