Google to sell radio ads
Posted: July 31st, 2006 | 1 Comment »After print, Google is continuing to expand offline, this time moving to the radio space.
I am convinced than establishing a strong online brand is the best was to start in the offline world. Isn’t Amazon the company that is in the best position to open book stores around the world? Who else than ebay to start a worldwide network of classified newspapers?
Offline brands have an edge in the online world. And reciprocally ;-)
[...] in-game advertising engine that will extend the company’s reach to the non-web world. After radio and newspaper, the search giant continues to work towards being the one stop solution for any [...]