“According to new research, 57% of 18- to 34-year-olds have interacted with a company via an SMS short code number and 60% have used their phone to access mobile content in the past three months.”

Link via Marketing Alternatif

These figures clearly announce a fundamental switch that will soon force us to “think outside of the computer screen”. Add the impressive adoption of blogging (and its derivatives) by teenagers across the globe, and suddenly there are plenty of reasons to invest in mobile blogging (in Switzerland, get some Kaywa stocks! ;-)

I was amazed to see the volume of blog posting in Japanese surpass the volume of English posts. But the main reason is probably that this country is already very advanced in mobile blogging, which equals numerous but shorter posts.

This entry was posted on Monday, May 8th, 2006 at 3:25 pm and is filed under mobile, english. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.