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	<title>Comments on: Map your brain to your designs (Matt Web)</title>
	<link>http://liftlab.com/think/laurent/2005/06/14/map-your-brain-to-your-designs-matt-web/</link>
	<description>Thoughts on a changing society.</description>
	<pubDate>Thu, 20 Nov 2008 17:50:30 +0000</pubDate>
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		<title>By: nicolas</title>
		<link>http://liftlab.com/think/laurent/2005/06/14/map-your-brain-to-your-designs-matt-web/#comment-17</link>
		<author>nicolas</author>
		<pubDate>Tue, 14 Jun 2005 21:04:02 +0000</pubDate>
		<guid>http://liftlab.com/think/laurent/2005/06/14/map-your-brain-to-your-designs-matt-web/#comment-17</guid>
		<description>About Joseph Ledoux (an american neuroscientist who work on brain imagery/cognitive processes/emotions): http://www.cns.nyu.edu/home/ledoux/ &lt;br /&gt;
&lt;br /&gt;
But as I said to Stefano, I won&#8217;t jump into cognitive science with this.&lt;br /&gt;
&lt;br /&gt;
Mind Hacks is a relevant introduction since it summarizes a wide bunch of research and put it into more concrete results&lt;br /&gt;
&lt;br /&gt;
(it&#8217;s a shame your comments feed does not work &#8211; tu utilise tjrs pas ichat? ;) )</description>
		<content:encoded><![CDATA[<p>About Joseph Ledoux (an american neuroscientist who work on brain imagery/cognitive processes/emotions): <a href="http://www.cns.nyu.edu/home/ledoux/" rel="nofollow">http://www.cns.nyu.edu/home/ledoux/</a> </p>
<p>But as I said to Stefano, I won&#8217;t jump into cognitive science with this.</p>
<p>Mind Hacks is a relevant introduction since it summarizes a wide bunch of research and put it into more concrete results</p>
<p>(it&#8217;s a shame your comments feed does not work &#8211; tu utilise tjrs pas ichat? ;) )</p>
]]></content:encoded>
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	<item>
		<title>By: nicolas</title>
		<link>http://liftlab.com/think/laurent/2005/06/14/map-your-brain-to-your-designs-matt-web/#comment-618</link>
		<author>nicolas</author>
		<pubDate>Tue, 14 Jun 2005 21:04:02 +0000</pubDate>
		<guid>http://liftlab.com/think/laurent/2005/06/14/map-your-brain-to-your-designs-matt-web/#comment-618</guid>
		<description>About Joseph Ledoux (an american neuroscientist who work on brain imagery/cognitive processes/emotions): http://www.cns.nyu.edu/home/ledoux/ &lt;br /&gt;
&lt;br /&gt;
But as I said to Stefano, I won&#8217;t jump into cognitive science with this.&lt;br /&gt;
&lt;br /&gt;
Mind Hacks is a relevant introduction since it summarizes a wide bunch of research and put it into more concrete results&lt;br /&gt;
&lt;br /&gt;
(it&#8217;s a shame your comments feed does not work &#8211; tu utilise tjrs pas ichat? ;) )</description>
		<content:encoded><![CDATA[<p>About Joseph Ledoux (an american neuroscientist who work on brain imagery/cognitive processes/emotions): <a href="http://www.cns.nyu.edu/home/ledoux/" rel="nofollow">http://www.cns.nyu.edu/home/ledoux/</a> </p>
<p>But as I said to Stefano, I won&#8217;t jump into cognitive science with this.</p>
<p>Mind Hacks is a relevant introduction since it summarizes a wide bunch of research and put it into more concrete results</p>
<p>(it&#8217;s a shame your comments feed does not work &#8211; tu utilise tjrs pas ichat? ;) )</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Laurent</title>
		<link>http://liftlab.com/think/laurent/2005/06/14/map-your-brain-to-your-designs-matt-web/#comment-16</link>
		<author>Laurent</author>
		<pubDate>Tue, 14 Jun 2005 20:49:41 +0000</pubDate>
		<guid>http://liftlab.com/think/laurent/2005/06/14/map-your-brain-to-your-designs-matt-web/#comment-16</guid>
		<description>Can you.. go on a bit? Joseph Ledoux?</description>
		<content:encoded><![CDATA[<p>Can you.. go on a bit? Joseph Ledoux?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Laurent</title>
		<link>http://liftlab.com/think/laurent/2005/06/14/map-your-brain-to-your-designs-matt-web/#comment-617</link>
		<author>Laurent</author>
		<pubDate>Tue, 14 Jun 2005 20:49:41 +0000</pubDate>
		<guid>http://liftlab.com/think/laurent/2005/06/14/map-your-brain-to-your-designs-matt-web/#comment-617</guid>
		<description>Can you.. go on a bit? Joseph Ledoux?</description>
		<content:encoded><![CDATA[<p>Can you.. go on a bit? Joseph Ledoux?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: nicolas</title>
		<link>http://liftlab.com/think/laurent/2005/06/14/map-your-brain-to-your-designs-matt-web/#comment-15</link>
		<author>nicolas</author>
		<pubDate>Tue, 14 Jun 2005 20:41:51 +0000</pubDate>
		<guid>http://liftlab.com/think/laurent/2005/06/14/map-your-brain-to-your-designs-matt-web/#comment-15</guid>
		<description>The red/blue/green phenomenon you mention at the beginning of your post is called the &#8220;stroop effect&#8221; named after J. Ridley Stroop who discovered this cognitive phenomenon.&lt;br /&gt;
&lt;br /&gt;
Besides, Webb is true. neuroscience is the next trend in design, we will see neurocognition-oriented designers in few years&#8230; Which is good since cognitive processes are an important thing that sould be taken into account (it&#8217;s easy for me to say so after 7 years in the field but&#8230; it&#8217;s true ;) )&lt;br /&gt;
&lt;br /&gt;
Stefano is right to look at what Joseph Ledoux wrote about emotions!</description>
		<content:encoded><![CDATA[<p>The red/blue/green phenomenon you mention at the beginning of your post is called the &#8220;stroop effect&#8221; named after J. Ridley Stroop who discovered this cognitive phenomenon.</p>
<p>Besides, Webb is true. neuroscience is the next trend in design, we will see neurocognition-oriented designers in few years&#8230; Which is good since cognitive processes are an important thing that sould be taken into account (it&#8217;s easy for me to say so after 7 years in the field but&#8230; it&#8217;s true ;) )</p>
<p>Stefano is right to look at what Joseph Ledoux wrote about emotions!</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: nicolas</title>
		<link>http://liftlab.com/think/laurent/2005/06/14/map-your-brain-to-your-designs-matt-web/#comment-616</link>
		<author>nicolas</author>
		<pubDate>Tue, 14 Jun 2005 20:41:51 +0000</pubDate>
		<guid>http://liftlab.com/think/laurent/2005/06/14/map-your-brain-to-your-designs-matt-web/#comment-616</guid>
		<description>The red/blue/green phenomenon you mention at the beginning of your post is called the &#8220;stroop effect&#8221; named after J. Ridley Stroop who discovered this cognitive phenomenon.&lt;br /&gt;
&lt;br /&gt;
Besides, Webb is true. neuroscience is the next trend in design, we will see neurocognition-oriented designers in few years&#8230; Which is good since cognitive processes are an important thing that sould be taken into account (it&#8217;s easy for me to say so after 7 years in the field but&#8230; it&#8217;s true ;) )&lt;br /&gt;
&lt;br /&gt;
Stefano is right to look at what Joseph Ledoux wrote about emotions!</description>
		<content:encoded><![CDATA[<p>The red/blue/green phenomenon you mention at the beginning of your post is called the &#8220;stroop effect&#8221; named after J. Ridley Stroop who discovered this cognitive phenomenon.</p>
<p>Besides, Webb is true. neuroscience is the next trend in design, we will see neurocognition-oriented designers in few years&#8230; Which is good since cognitive processes are an important thing that sould be taken into account (it&#8217;s easy for me to say so after 7 years in the field but&#8230; it&#8217;s true ;) )</p>
<p>Stefano is right to look at what Joseph Ledoux wrote about emotions!</p>
]]></content:encoded>
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