I have just created a Google custom search for Switzerland, CH Social Search. Searching within major social networks and websites used by Swiss people. If you need it, use it.

This custom search is open for contribution. So if you have any suggestions to make it better just send it in.

Custom search is vertical search made easy for everybody. I suggest companies should make their own custom searches serving or exploring their target audiences.

Everybody can make a widget today. We can, so we do. There are too many widgets, useless widgets.

The web and all the social networks are full of widgets. Only in facebook there are over 23.000. Most of them ‘just for fun’. When you are a company thinking of spreading one. Think about it. Do I just want a widget or do I have something to share.

To make a point I have created obvious useless widgets. You find them here (and here). If you agree with me. Share them, make your own, post about it etc. Be creative, take a stand.

Want to know more about widgets: wiki
Still want to make a widget: widgetbox, widgipedia
Example of a valuable widget. Google Site Translator