Interactive Video Awards

May 11th, 2008

To get some inspiration it is always nice to look at award winning campaigns. This week I found the Webby awards in New York and the Belgian Cyber Lions Awards.

With the Webby Awards, NYtimes.com was the big winner also for the NYT style magazine video’s. The Obama “Yes We Can” video-clip is a winner. And The Onion wins seven awards for their webvideo’s and podcasts. (thank’s to webwereld.nl).

I think we can conclude that video is becoming really important these days. In this respect I like to get some special attention for Viva la Creation! (also a webby winner). It is a video remix project. With their tool called jumpcut, anybody can remix video.

When video remixing gets mainstream think about the possibilities for user generated content but also about again losing brand control. Anybody can take your video-commercial and make his/her own version.

jumpcut