From Content to Context

Mobile marketing is getting serious. Admobs.com launches a Google Adwords-like service for easy mobile banner advertising. Including a mobile landing page, if you need one. Google offers Mobile image ads since April 23.

This is just a first step. Bannering on mobile is nice but not really intelligent and engaging, unless you target very well. And also then you tend to forget about the specific value of a mobile device for the consumer.

More on this in the following presentation from Mobile Monday Amsterdam

By rob

local info:

37 Responses to “From Content to Context”

  1. Floris Keijser » Blog Archive » Youtube Mobile Advertising Says:

    […] -or check my older post about Mobile marketing […]

  2. John Says:

    Very informative site, and some very interesting posts. I have bookmarked your site, and will be back, good work guys.. thanks

  3. Veronica Brooks Says:

    Hello, Sorry if I’m offtopic, I’m novice in blogging and I need your help:) I have a little question for you: Can you tell me please from where can I download your blog theme? Thank You for your time,Veronika Brooks

  4. floris Says:

    @Veronica No problem. The template I use is probably “designed” by Liftlab.
    If you have a WordPress Blog youself you can check out http://wordpress.org/extend/themes/
    Good Luck

  5. Veronica Brooks Says:

    Hello floris,
    Thank you for your help.
    Regards,
    Veronica

  6. Michael Says:

    Thanks for an interesting read, I will check some more of your posts! Thanks Mike

  7. floris Says:

    Thanks Mike.

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  23. floris Says:

    @zachery thanks. I will try to post more.

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